So, are we there yet where video chat can now be used as a piece of your online sales and service model?  A new article by AdAge discusses how brands can use video chat for their sales branding exercise.  From my view its just the next step in the evolution of everything we do for sales and service from instant chat, on demand video, demos, tutorials and automated email response systems.

I’m not going to speculate when the video chat will be readily available to companies but we already know that there is a large community of users that have the personal hardware and bandwidth to support video chat technically.  The use of Internet powered telephony services are enough to know its possible and throw in Skype and how large a user group it supports makes video chat seem like a viable solution.

So, your sold now what do you do?  Where do you start how can you implement this?  Well if you just want to test the waters you can go open source route by using Google Chat or Skype and just post your contact/user information on your site.  Both services provides easy to use scripts you can plug and play into your site to discover if your web site has an audience receptive to it.

So who’s first to try this out?